Increase conversion and revenue >

Monzo | Lifetime value

A personal project looking at how we could build on the information that the monzo gathers to increase business growth and add value to the customers.

Personal project


"How could we increase revenue, add value and increase the LTV and use of the app."

Business gaols

"How can we reduce the need for users to go to shops during the covid epidemic, and save them money.""


Brainstorm and sketch

A detailed view into spending habits and budgets, to save money, give more control and reduce carbon footprints.

    Ideas
  • Create shopping lists
  • Gather data on shopping habbits
  • Receipt breakdown
  • Order and compare prices from other stores
    • Shop cheap
    • Show eco friendly
  • View spending habits
Sketch and brainstorm

Receipt breakdown

Receipt breakdown and view of all purchased items.

Details of how the interactions will work

Order again

Place the same order again. Using checkboxes to update the order and then picking a pot to pay from.

Details of how the interactions will work

Create shopping lists

Create, view and manage shopping lists.

  • Groceries list
  • Sunday dinner list
  • Holiday abroad list
Details of how the interactions will work

Compare different shops

We can show alternative prices from different stores allowing them to compare prices and then order for delivery.

Details of how the interactions will work


Show shopping habbits

Using the data we gather from their receipts we can predict shopping habbits, offer alternatives and show ways to shop eco-friendly.


Predict purchases

Using machine learning we could predict when the customer would be running out of groceries for example create a shopping list and allow quick ordering.

Predict food purchases

Booked a holiday recently, we could ask them if they want to order their holiday shopping list.

Predict holiday supply purchases

GEO location

Enter a bar or pub we could ask them if they would like their normal order to be placed

Predict drink orders
Increase conversion and revenue >
© Will Forsyth